Profit system for trade business owners

See where your profit goes and keep more of it without touching a spreadsheet.

ProfitHero Hourly Rate Calculator - See your break-even rate, overhead costs, and recommended selling price

Save hours every week

Stop wrestling with spreadsheets. Get the numbers you need automatically, so you can focus on running your business.

Total Progress

$588K of $2.6M

22%

22% Current98% Projected

Performance Summary

MetricJanFebMarApr
Total Income$155K$148K$142K$143K
Direct Payroll$48K$46K$44K$44K
Gross Profit$82K$79K$76K$76K
Overhead$95K$92K$88K$88K
Net Income$32K$30K$29K$28K

Goals & Actuals Tracking

Set profit goals and track actual performance on autopilot with data updates every hour. See right away if you're on track or falling behind.

Hourly Rate Calculator

Break-Even Rate

$300.23/hr

Recommended Price

$338.47/hr

Your Actual Rate

$250.27/hr

Based on your actual jobs data (using 40% markup)

Below Break-Even

Financial Reports

Pull your P&L and Balance Sheet with one click. Instantly see if your pricing covers costs and get clear guidance on what to fix.

🏆

Achievements

Revenue exceeded target by 8% (+$12,400)

💡

Opportunities

Tech productivity at 68% — target is 75%

⚠️

Warnings

3 invoices overdue (>30 days): $8,450

Weekly Insights

Get a weekly snapshot of what matters—technician productivity, callbacks, accounts receivable, and more. Know exactly where to focus to protect your profits.

Achieve profit goals with confidence

Get a clear roadmap with specific actions, personalized timeline, and AI guidance to hit your targets.

On Track
157 days left37d work

Directions

Revenue
2
Sales
2
Profitability
3
Cashflow
1
Marketing
1
💰
Increase Prices
📦
Implement Add-ons
💳
Offer Financing
🚚
Setup Trucks
34+ levers with clear ROI

Improvement Levers

Choose from 34+ proven actions across 5 directions—Revenue, Sales, Profitability, Cashflow, and Marketing. Each lever shows clear ROI so you know exactly what to prioritize.

📅

Timeline

3 levers · 29 days

Weeks

9

Effort

29d

Capacity

21%

W1Apr 13 - Apr 19
Minimum Ticket Enforcement
Start3d
W2Apr 20 - Apr 26This Week
Set Up Trucks for Efficiency
Start12d
W3Apr 27 - May 3
Reduce Callbacks & Warranty
Start14d

Personalized Timeline

Get a weekly schedule tailored to your business, availability, and priorities. Always know what to work on each week to stay on track.

🤖

Hero AI

Your AI assistant for implementing levers

I analyzed your job history. Here's what I found:

Job Mix (50 recent jobs):

  • • Service calls: ~85%
  • • Installations: ~15%

What should I focus on first?

Analyzing your data...

Based on your callback rate of 12%, I recommend starting with "Reduce Callbacks"...

Type your question here...

AI-Powered Guidance

Work with specialized AI agents trained on industry best practices. They know your data, your software, and guide you step-by-step through each improvement.

Real Results from Business Owners Like You

Our customers see measurable improvements within first months

48%

Avg. monthly net profit increase

11%

Monthly cashflow improvement

1 week

Saved per month on data analysis

$70k+

Saved per year

ProfitHero Speed

From signup to profit action in one day

Lightning-speed onboarding. No spreadsheets. No complex setup.

Today
1 hour

Complete guided onboarding

Minutes Later

Your goals, actuals and personalized profit roadmap are ready

Same Day

Start your first improvement

What Business Owners Say

Trusted by trade professionals across the country

Josh O'Dell's company logo

ProfitHero is my ace in the hole. While my CRM doesn’t put any thought into my business, ProfitHero not only shows me where I should be to succeed, but also guides me on how to get there. Levers are how it does it. They help me break down what to do to achieve my goals and implement each action. It is like having a smart employee always on.

Josh O'Dell

Owner at O'Dell's Heating and Air

Jose Rey's company logo

I work in Service Titan every day. I know I have the data at my fingertips, but aggregating it all, reviewing it, and summarizing it for my partner is time-consuming. ProfitHero provides weekly and monthly insights that are effective and actionable. It's like having an angel on your shoulder whispering the right things to do/focus on in your ear.

Jose Rey

Owner at Oceanview Heating and Air

FAQs

Questions about
ProfitHero?

Everything you need to know about getting started, supported systems, and how it all works.

Secure your margins today